All you need to know about Emakina’s chatbot Hackathon

From the 20th to the 22nd of October, 5 teams of ambitious young people gathered at Emakina in Brussels with one single objective in mind: to create the most helpful chatbot they could think of, within 48 hours. Helped by Emakinian volunteers, they dedicated their weekend to this challenging task. All 5 teams had great […]

Get your game face on!

Every once or twice a month at Emakina, knees get weak and hands are shaking. Not because we’re anxiously waiting on a reply from a pitch we did – although that occasionally happens too. But rather because everyone’s looking at their cards, pawns or whatever else it is you’re playing with at Board Game Night. […]

Evaluate the ROI of your Digital Transformation through the User Equity Model

This article by Brice Le Blévennec was first published in French in the Inside Magazine. In their new role of experts in user experience design, the agencies that assist companies in their digital transformation must have tools and processes enabling them to identify priorities and to measure the results of their activities. How can we […]

#Act4Work: Punk might be dead, but your future is not

Two weeks ago, Actiris and Emakina launched a bold campaign aimed at Brussels’ unemployed youth. Street art and hip-hop to the rescue of unemployed youngsters who lost faith in institutions: a stunning campaign filled with street cred’, hope, and the empowerment of a generation asking to build its own future! Brussels street artist Steve Locatelli […]

Emakina mini-football fans unite for kickoff

Just because many Emakinians are geeks, doesn’t mean we don’t love us some sports. This is 2015 and mens sana in corpore sano still means something. Especially to people who studied latin. But that’s not the point. The point is: Emakinians love to pretend they know how to football, and they are going to have to […]

Check out all the EmHackinathon projects!

Last weekend, Emakina organized its first hackathon in collaboration with Microsoft Internet of Things. 48 hours of coding, brainstorming, testing, eating, sleeping, designing, laughing frantically from exhaustion after accidentally deleting hours of work, crying on the floor, then building it all back up again while thinking about Kipling’s poem ‘If’ – and many more wonderful […]

Emakina shows new VR experience at Digital First

Being there Digital is at the heart of what we do at Emakina Group. Yet sometimes, being there in real life is important as well… So, at Digital First in Brussels’ Tour & Taxis the people of both Emakina.BE and The Reference feel as a fish in the water. It’s their scene, where stands, start-ups, […]

Emakina.NL appoints van Gelderen and van der Maas as co-MD’s

On January 1st, 2017, Geert Rietbergen will hand over management of Emakina.NL to two trusted experienced colleagues of the digital agency. Geert Rietbergen will focus on the development of Emakina Group operations in Asia, while current CCO Sjoerd van Gelderen and CTO Seth van der Maas will start as co-MDs of the company. Emakina.NL management: […]

Nicolas Borgis appointed MD of Emakina.FR

Manuel Diaz, President of Emakina.FR, the full-service digital native communication agency, has appointed Nicolas Borgis as new Managing Director of the company. Nicolas Borgis will operate under the direction of Manuel Diaz, who remains Chairman of Emakina.FR and takes on new responsibilities in international development missions for Emakina Group. Before joining Emakina, Nicolas Borgis was […]

Brand Experience Score© Wave 4 : les enjeux de demain pour 14 grandes marques du secteur automobile.

Après trois études qui s’intéressaient au secteur des cosmétiques, de la mode féminine et du bricolage-jardinage, Emakina, l’agence de communication global, native du digital, dévoile aujourd’hui les résultats du Brand Experience Score© Wave 4 consacré aux marques automobiles. Pour la première fois, IBM est le partenaire officiel et sponsor des études sectorielles Emakina Brand Experience […]

Lindemans’ Lambic Tour: bicycles, beer and Art Nouveau

The Emakina/Communication team has delivered a project for Lindemans’s Lambic Tour event: a bicycle ride between the Lindemans brewery in Vlezenbeek and the Place Royale in the center of Brussels at the occasion of the Brussels No Car Day last September. Participants could marvel at Art Nouveau architecture along the way before enjoying Lindemans refreshments and […]

Agencies and the chatbot challenge

The smartphone has become the technological tool we depend on most in our everyday lives: it allows us to find (and find again) information we need, entertain ourselves, remind us what we are supposed to be doing, calculate our sporting progress, and remotely control connected objects or domestic applications. Of course, we also use it […]

User experience = agencies’ new core business

The earth has revolved once more around the sun: we are in 2016 and the Digital Transformation is in full swing. Faced with a world of digital native start-ups, companies with physical operations used to appeal to specialist agencies. Now, though, they are increasingly running their own digital operations. The agencies need to rethink their […]

Emakina designs THE VOICE Belgique’s new look

The incredible power of a voice… If you watch French-speaking television in Belgium, you certainly already know The Voice, the show where unknown artists have a chance to let the world hear their voice. In order to freshen up its style for the 5th season, Emakina developed a motion design approach to bring a note of fantasy […]

48 hours of EmHackinathon concentrated in 2 minutes (video)

The hackathon Emakina organized with Microsoft Internet of Things a few weeks ago was a real success, as we already wrote about (click to check out the projects). Here’s a short video for those of you who want to relive this exceptional weekend – or just have a look at the atmosphere of this creative IoT […]

Emakina certified as Europe’s first “Kentico Technology Partner”

Emakina Group established a string of successful partnerships with leading CMS solution providers. These include Adobe AEM, Progress Sitefinity, Sitecore, Drupal, Episerver, Sharepoint, Umbraco and Kentico. Emakina and Kentico have been working closely together for many years. And now, after a remarkable series of top projects, we’re excited to announce the collaboration moves to a […]

Emakina wins four Digital Marketing Awards

A fine day for Emakina, at the Digital Marketing Awards. The Awards jury honoured the agency with one of the four overall top prizes, for the Actiris #Act4Work campaign. The winning project focused on young unemployed people in the Brussels region. It received the highest recognition, as ‘Digital Innovation/ Out of the Box’ of the […]

The Reference opens office in New York

The Reference, Emakina Group’s digital-first full service agency located in Ghent, Belgium, is starting an office in New York. The Ref’s MD Anja Cappelle and US Client Servie Director Olivier Deneef Senior Marketing and Advertising expert Olivier Deneef leads The Reference’s American operations as US Client Service Director. He opens shop in the busy center […]

Emakina et Air Paris nouent un partenariat stratégique mondial

Paris, le 29 septembre 2016. Emakina Group, leader européen des agences full-service indépendantes et AIR Paris, agence internationale experte dans la stratégie, le développement et la communication des marques de luxe et de la beauté annoncent leur partenariat stratégique mondial.     Ce sont deux acteurs référents qui se réunissent. Emakina et Air Paris, tous deux […]

Brace Yourselves: Emhackinathon 2016 Is Coming

After the great success of last year’s edition, the Emhackinathon is back! And the big star of this Emhackinathon 2016 is… *drum roll* CHATBOTS! Also called conversational agents, these bots are conceived to help you find goods, to access services more easily, but also for the sole purpose of entertaining us. REGISTER HERE Organized in […]

It’s raining awards!

Emakina has received quite a lot of awards these past few weeks. This is no overstatement, as Emakina recently received 42 awards! Yes, you read correctly! Let’s break this down together… 19 Horizon Awards With 19 awards, Emakina equals its remarkable 2015 performance, when the competition named it “Top Agency/ Developer of the year”. Mike […]

Emakina first digital agency in Belgium

Emakina.BE now for over a decade ranks in the top of Inside Digimedia’s list of Top 100 Digital Agencies in Belgium. And we did it again: Inside placed the agency in the number one spot. Emakina Group places 3 agencies in the top of Belgium’s Digital Agency Ranking Companies take their digital transformation seriously, and […]

7 billion gamers: video games every freaking where!

This article was published in Inside Digimedia’s 2016 Casebook. From its first experimental academic beginnings to the largest leisure industry in the world: the success story of video games is also the story of the world that is changing at an exponential pace with technological progress and a tribute to the predictions of Gordon Moore, […]

Emakina’s awesome Wingsuit totally won Digital First 2015! (video)

This year’s edition of Digital First was a huge success: more than 4,000 digital enthusiasts and professionals attended the exceptional keynotes, listened to the expert speakers, chatted with the exhibitors and generally shared their digital passion, questions and solutions with each other. But one attraction in particular captured the attention of the amazed people who […]

Hackages Hackjam at Emakina unites Javascripters

Developers unite! After the Hackages team yelled this battle call on  Twitter, 21 Javascript code warriors ‘Reacted’, for a great Hackjam at Emakina’s Brussels office. Alex Lobera introduces himself, with code, naturally So, what’s a hackjam? A hackjam is a 2 hours free hacking session, where you solve a challenge. In this session, experienced React […]

Emakina.NL benoemt Sjoerd van Gelderen en Seth van der Maas tot co-MD’s

Geert Rietbergen draagt op 1 januari 2017 de leiding van Emakina.NL over aan twee huidige directieleden. Hij gaat als Executive VP Asia Pacific de activiteiten van Emakina Group verder ontwikkelen in Azië. CCO Sjoerd van Gelderen en CTO Seth van der Maas worden co-managing directors van Emakina.NL. Sjoerd zal zich focussen op commerciële activiteiten, terwijl […]

Nicolas Borgis est nommé Managing Director d’EMAKINA France

Paris, le 3 octobre 2016, Manuel Diaz, Président d’Emakina.FR, l’agence de communication globale native du digital, nomme Nicolas Borgis, Managing Director d’Emakina en France. Nicolas Borgis est sous la direction de Manuel Diaz qui demeure Président d’Emakina.FR et prendra également sous sa responsabilité, des missions de développement international pour Emakina Group. Avant de rejoindre Emakina, […]

Emakina Group and Air Paris start strategic global partnership

Emakina Group and Air Paris today announced their global strategic partnership. The new collaboration creates a powerhouse, uniting Emakina’s strength as a leading European full-service digital agency group and Air Paris’ international expertise in strategy, development and communication for luxury and beauty brands. Air Paris is a great match for Emakina. It was born when […]

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